Unity: By joining Adelante, our clients become part of a community, and form close connections meeting and learning together regularly.
Discipline: It takes tremendous discipline to start and maintain a new business. We promote timeliness, dedication, and participation in assembly meetings and education lessons.
Hard Work: Our average client has never had the opportunity to attend school past sixth grade, has five or more children, and is responsible for all household chores. Adelante borrowers know what hard work means, and motivate each other to create a thriving community.
Courage: Most of our borrowers are first-time entrepreneurs, who have never before had funds to invest in a business. Taking on debt can be intimidating, but with courage clients take the risk of starting something new to provide a brighter future for their children.